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Nerthern Trail Qutfitters' account is configured with Multi-Org to leverage two Salestorce CRM accounts. In the Cloud Kicks business unit they want to disconnect the sandbox instance and connect the production instance. What additional configuration changes could be made to avoid any disruption of functionality?
					A. Configure Multi-Org settings to account for bo production instances in Setup. 
                    B. Manually remove existing user mappings, attribute mappings, and trackingsubscriptions. 
                    C. Rename and delete sandbox synchronized data extensions before connecting. 
                    D. Updste query activities thet reference the new synchronized data extensions. 
                                                                                                                    
A B2B customer notices they have a large number of subscribers marked as 'Held'. During troubleshooting, they realize these were soft bounces from overwhelming the emailservers of many of the small companies with which they do business. What step(s) should the customer take to move those subscribers back to 'Active'?
					A. Extract subscribers who have a status of 'Held', then import subscribers as 'Active'. 
                    B. Use Contact Builder to mass update all 'Held' subscribers to 'Active' status. 
                    C. Subscribers with a status of 'Held' should be re-enabled by contacting support. 
                    D. Use a SQL query to change all subscribers with a status of 'Held' to 'Active' in AllSubscribers. 
                                                                                                                    
A marketer wants te capture open-ended feedback fram custamers via SMS and write it to a data extension. How could MebileComnect be used to accomplish this?
					A. Use a vote/survey message template to capture the response. 
                    B. Use an outbound message template with embedded AMPscript to capture the response, 
                    C. Use a text-response message templabe with embedded AMPscript to capture theresponse, 
                    D. Use an info capture messege template to capture the response. 
                                                                                                                    
Northern Trail Outfitters and its subsidiaries use Sales Cloud and marketing Cloud to sendcustomers frequent email communications of new products and updates on their portfolios. They have noticed the messages and branding being sent varies greatly and would like to create a better customer experience. What extension product should be considered to unify the messaging and branding of these communications while still allowing personalization and timing of campaigns?
					A. Einstein Content Selection 
                    B. Distributed Sending 
                    C. Marketing Cloud Connect 
                    D. Distributed Marketing 
                                                                                                                    
Northern Trail Outfitters (NTO) is launching a new campaign that will collect subscriber information to better target and segment its marketing communciations. NTO wants to target users of its app and social platforms who have not engaged with previous emails in the campaign. If the subscriber opens or clicks after three messages, they will be removed from the campaign. Which solution should the consultant implement?
					A. A File Drop Automation with User-Initiated Send Definitions 
                    B. User-Initiated Send Definitions with Filtered Data Extensions 
                    C. A Multi-Step Automation with User-Initiated Send Definitions 
                    D. A Multi-Step journey with Data Extension/Automation entry source 
                                                                                                                    
Which customers would benefit most from purchasing a Sender Authentication Package (SAP)?
					A.    A growing consumer brand that expects to send 500,000 emails per month and would like email branding to be consistent with its domain,    
                    B.    A nonprofit organization that sends roughly 50,000 newsletter emails per month.    
                    C.    A growing retailer that currently leverages Marketing Cloud's MobileConnect and MobilePush.    
                    D.    A customer who wants to share another IP within their account structure and is unconcerned about branding at this time.   
                                                                                                                    
Northern Trail (NTO), a longtime Marketing Cloud customer, has decided to adopt Journey Build to help with the execution of their marketing programs. NTO does not want to duplicate efforts within the platform and has asked if they could be using Automation Studio entirely. Which three tasks would a consultant suggest for using Documentary Builder instead of Automation Studio? Choose 3 Answers
					A.    Building simple segmented campaigns without SQL queries    
                    B.    Designing decision logic via an ... user interface.    
                    C.    Setting behavior-based goals    
                    D.    Processing zipped encrypt   ed files containing subscriber data    
                    E.    Creating customer segments from multiple data extensions   
                                                                                                
A new Marketing Cloud (MC) customer wants to now implement a Sales Cloud instance to go along with their MC Instance. The MC has been live for a year now, where the primary key for records has been the Email Address. Which two options would prevent the customer from duplicating records? Choose 2 answers
					A.    Upload CSV with Migrated Subscriber Keys to All Subscribers.    
                    B.    Get existing records updated with new Keys sourced from Sales Cloud instance;    
                    C.    Continue as normal, as Marketing Cloud Contact Models will dedupe keys by Email Address.    
                    D.    Purge the current records end carries on with new keys sourced from Sales Cloud   
                                                                                                                    
A small restaurant franchise wants to implement Marketing Cloud to support their franchise owners. The corporate office the advertising copy and subscriber list. The owners of franchised stores add a customized local message to the marketing campaign. What hierarchy should be recommended?
					A.    One
parent business unit and a child business unit for franchise owners.
   
                    B.    One parent business unit and a child business unit for each franchise owners    
                    C.    One business unit.    
                    D.    A parent business unit for each franchise owner   
                                                                                                                    
Northern Trail Outfitters wants to send special discount offer to engaged customers on their email list. What should be resolved prior to generating the audience?
					A.    What the offer will be    
                    B.    When to send the email    
                    C.    Who the offer come from    
                    D.    How to determine engagement   
                                                                                                                    
 
			                 
			                 
			                 
			                 
			                 
			                 
			                 
			                 
			                 
			                 
			                 
			                 
			                 
			                 
			                 
			                 
			                 
			                 
			                 
			                Salesforce has officially renamed the Salesforce Certified Marketing Cloud Consultant certification to Salesforce Certified Marketing Cloud Engagement Consultant. This renaming reflects a strategic shift by Salesforce to better align certification titles with the Marketing Cloud Engagement platform’s full capabilities.
At Salesforcexamdumps, we have updated all related exam dumps, study guides, and practice questions to match the new certification name. The exam content continues to focus on Marketing Cloud solutions, including campaign design, data modeling, automation, and multi-channel delivery strategies.
If you're studying for this certification in 2025, this page provides updated and verified resources aligned with the new title — Marketing Cloud Engagement Consultant.
For trusted, up-to-date Salesforce exam dumps and preparation material, visit Salesforcexamdumps.com — your partner in Salesforce certification success.
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