Salesforce Pardot-Consultant Question Answers

Question # 21

How should the system administrator configure the account to provide specific users the ability to easily navigate across business units (BUs) to access assets in both regions? 
 

A. Create each user in both BUs > Map the same CRM username > Guide those users tofind assets by navigating across BUs using the business unit switcher in the Pardot ClassicApp
B. Create each user in a single BU > Create an asset with the exact same name in eachBU > Ensure the users have access to one of the assets that share names across BUs
C. Createeach user in both BUs > Map the same CRM username > Guide those users tofind assets bynavigating across BUs using the business unit switcher in the Pardot Lightning App
D. Create each user in a single BU > Create a folder with the exact same name >Associate assets that are needed across regions to the folders that share names acrossBUs

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Question # 22

Do hard bounces need to be removed from lists
 
 

A. True
B. False

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Question # 23

LenoxSoft has purchased a list of prospects and wants to send emails to those prospects in Pardot immediately. What is the correct way to handle this? 
 

A. Recommend that it is okay to send to purchased lists in Pardot.
B. Have LenoxSoft split their purchased list into multiple sends so as to not affect the IP'sreputation.
C. Run a permissions pass on the purchased lists to get permission quickly before sendingthem a marketing email.
D. Recommend that they must receive explicit permission from those prospects on thepurchased list before they can upload that prospect list into Pardot.

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Question # 24

Which two features would indicate LenoxSoft's Pardot instance has been authenticated and is ready to send emails? Choose 2 answers 
 

A. A green check mark next to the domain key policy
B. A green check mark next to the FBS registration ID
C. A green check mark next to the Salesforce Connected user
D. A green check marknext to the domain SPF record

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Question # 25

What is true about Dynamic Content? [Choose three answers]
 
 

A. You can add up to 25 variations of content
B. You can base variations on Scoring Categories
C. You can add dynamic content to web pages
D. You can use dynamic content in subject lines

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Question # 26

 LenoxSoft hosts content in Pardot and makes it available to prospects via a form submission on their website. They have noticed a high number of form submissions, but some email addresses provided appear to be invalid or fake. Which two strategies for gating content should ensure real prospects are the ones accessing the content? Choose 2 answers 
 

A. Prospects with invalid emails are sent an autoresponder requesting email verification.
B. Prospects with invalid emails are marked as 'Do Not Email' to avoid futurecommunication.
C. Using the data format drop-down, set theemail validation option at the form level.
D. Send the content via an autoresponder email with a link to download the content.

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Question # 27

LenoxSoft is considering moving from a shared IP address to a dedicated IP address. What requirement would support advising them to move to a dedicated IP? 
 

A. LenoxSoft sending a quarterly emails to 100,000 prospects
B. LenoxSoft's database growing by 500,000 prospects
C. LenoxSoft creating 20 new Engagement Programs
D. LenoxSoft sending more than 100,000 emails a month

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Question # 28

How long can it take for Custom Object in Pardot to sync with Salesforce 
 

A. 10 minutes
B. 2 minutes, because that's the frequency of Pardot looking for changes in Salesforce
C. 1 hour
D. 4hours

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Question # 29

 How can an interestedlead that comes to Lenoxsoft's website and fills out the Contact Us form receive a follow-up email each time he or she submits? 
 

A. Send using the form's completion actions.
B. Send using an automation rule
C. Use a dynamic list to use as a recipient list on an email send.
D. Send using a segmentation rule.

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Question # 30

Lenoxsoft currently uses a Salesforce workflow to continually look for old and new leads that meet certain criteria under Job title and Industry, and adds them to a Salesforce campaign. The Pardot connector is verified and their existing Salesforce records have been reviewed, but they have yet to sync this data to Pardot. Lenox wishes to replicate this process within Pardot with the following requirements: - Prospects with a job title of "CEO" and Industry of "Software" are added to the Salesforce campaign. Based on those requirements, which steps should Lenoxsoft prioritize to replicate their process? 
 

A. Create a dynamic list to sync prospectsfrom Salesforce. Build an Automation rule withcriteria :: Job Title:: CEO :: Industry:: Software, action :: add to the Salesforce campaign.
B. Import a .csv file of prospects. Build an Automation rule with criteria :: Job Title :: CEO ::Industry :: Software, action :: add to Salesforce Campaign
C. Create a dynamic list to sync prospects from Salesforce. Build a segmentation rule withthe criteria :: Job Title :: CEO :: Industry :: Software, action :: add to the Salesforcecampaign.
D. Import a .csv file of prospects. Build an Segmentation rule with criteria :: Job Title:: CEO:: Industry :: Software, action :: add to Salesforce Campaign

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