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Cloud Kicks (CK) wants to provide employees with quick access to apps, objects, and otheritems in the Salesforce mobile app. Which navigational feature should CK use?
A. Personalized Navigation Tabs B. Console Navigation C. Utility Bar
Answer: A
Explanation:
Personalized Navigation Tabs are a navigational feature that allows the users to customize
the navigation bar of the Salesforce mobile app with the items that they use most
frequently. Users can add, remove, and reorder the tabs in the navigation bar, and access
them with a single tap. Users can also mark their favorite items with a star icon, and access
them from the Favorites tab. Personalized Navigation Tabs can help Cloud Kicks (CK)
employees to quickly access the apps, objects, and other items that they need in the
Salesforce mobile app12
Console Navigation is a navigational feature that allows the users to work with
multiple records and objects on a single screen in the Salesforce desktop
app. Console Navigation is not available in the Salesforce mobile app, and it is not
suitable for providing quick access to apps, objects, and other items3
Utility Bar is a navigational feature that allows the users to access common
productivity tools, such as notes, history, or macros, from a fixed footer at the
bottom of the Salesforce desktop app. Utility Bar is not available in the Salesforce
mobile app, and it is not suitable for providing quick access to apps, objects, and
other items4
References:
Personalize Your Navigation Bar in the Salesforce Mobile App - Salesforce Help
Personalize Your Navigation Bar in the Salesforce Mobile App Unit | Salesforce
Trailhead
Console Navigation - Salesforce Help
Utility Bar - Salesforce Help
Question # 2
Cloud Kicks' Sales team needs In-App Guidance for key functions and processes so theycan maximize their time. In which way should a UX Designer customize the Salesforce Help Menu to meet thisrequest?
A. Show a site map of all the content. B. Create a docked prompt based on new feature rollouts. C. Provide links to external resources, such as training videos or a company dictionary.
Answer: A
Explanation: Confirmation bias is the tendency to seek, interpret, and remember
information that confirms one’s preexisting beliefs or hypotheses, while ignoring or
discounting information that contradicts them1. Confirmation bias can affect user feedback
sessions by influencing how the researcher designs the test, asks the questions, observes
the behavior, and analyzes the data of the users. Confirmation bias can lead to inaccurate
or incomplete insights, and ultimately to poor design decisions2.
One way to avoid confirmation bias in user feedback sessions is to allow the user to
explore the application without specific questions regarding which tasks to perform. This
can help the researcher to observe the user’s natural and spontaneous interaction with the
application, without imposing any expectations or assumptions on them. This can also help
the user to express their honest opinions and feelings about the application, without being
influenced by the researcher’s questions or suggestions. This can result in more authentic
and unbiased feedback, and more reliable and valid insights3.
Asking open-ended questions staying away from questions regarding feelings is not a good
way to avoid confirmation bias in user feedback sessions, because it can limit the depth
and richness of the feedback, and miss the opportunity to understand the user’s emotions
and motivations. Open-ended questions are questions that allow the user to answer in their
own words, rather than choosing from a predefined set of options. Open-ended questions
are useful for eliciting more detailed and nuanced feedback, and for exploring the user’s
thoughts and feelings about the application. However, asking open-ended questions alone
is not enough to prevent confirmation bias, as the researcher may still unconsciously frame
the questions in a way that leads the user to confirm their hypotheses, or interpret the
answers in a way that supports their beliefs. Asking questions regarding feelings is also
important, as itcan help the researcher to understand the user’s emotional response to the
application, and how it affects their satisfaction, engagement, and loyalty4.
Asking specific questions about known pain points to confirm your hypothesis is a bad way
to avoid confirmation bias in user feedback sessions, because it can introduce the
researcher’s bias into the feedback process, and influence the user’s perception and
behavior. Asking specific questions about known pain points can lead the researcher to
focus only on the information that confirms their hypothesis, and ignore or dismiss the
information that challenges or contradicts it. It can also lead the user to pay more attention
to the pain points that the researcher mentions, and overlook or downplay the other
aspects of the application. This can result in skewed and distorted feedback, and
misleading and invalid insights5. References: 1: Confirmation bias - Wikipedia 2: How Confirmation Bias can affect user
research | by Caroline Galipeau | UX Collective 3: 11 Types of Cognitive Biases to Avoid in
User Research | Maze 4: How to Ask Good Questions in User Research | by Nick Babich |
UX Planet 5: How to Avoid Confirmation Bias in User Research | by Sarah Doody | Medium
Question # 3
Cloud Kicks(CK) is incorporating Relationship Design principle into its business model andcustomer offerings wherever possible. Choose 3 answers
A. Prioritizing Innovation over copying the competition B. Releasing Salesforce updates in managed packages over unmanaged packages C. Reframing products in terms of user value over features and functions D. Prioritize engagement number of impressions E. Uncovering customer needs over broadcasting product benefits
Answer: A,C,E
Explanation: Relationship Design is a creative practice that drives social and business
value by building strong relationships. It is based on four mindsets: compassion, intention,
courage, and reciprocity. Cloud Kicks can incorporate Relationship Design principles into
its business model and customer offerings by adopting these mindsets and applying them
to its products, services, and interactions. Some examples of how Cloud Kicks can do this
are:
Prioritizing innovation over copying the competition. This shows that Cloud Kicks is
courageous and intentional in creating unique and valuable solutions that meet the
needs and expectations of its customers and communities. Cloud Kicks can use
design thinking methods, such as empathy mapping, ideation, and prototyping, to
generate and test new ideas that solve real problems and create positive impact 1.
Reframing products in terms of user value over features and functions. This shows
that Cloud Kicks is compassionate and reciprocal in understanding and
communicating the benefits and outcomes that its products and services can
deliver to its customers and stakeholders. Cloud Kicks can use value proposition
design tools, such as the value proposition canvas, to identify and articulate the
jobs, pains, and gains of its customers, and how its products and services can
address them 2.
Uncovering customer needs over broadcasting product benefits. This shows that
Cloud Kicks is intentional and reciprocal in listening and learning from its
customers and co-creating solutions with them. Cloud Kicks can use user research
methods, such as interviews, surveys, and observations, to discover and validate
the needs, preferences, and behaviors of its customers, and to involve them in the
Cloud Kicks has a content-rich set of record pages and wants its UX Design team toorganize and consolidate them.Which Salesforce Lightning Design System (SLDS) component should be used to organizeand consolidate content?
A. Data Tables B. Modals C. Q Tabs
Answer: C
Explanation: Q Tabs are a type of SLDS component that can be used to organize and
consolidate content on a record page. Q Tabs are a variant of the Tabs component that are
designed for use in the Lightning App Builder. Q Tabs allow users to switch between
different views of related information within the same context. Q Tabs can also be nested to
create subtabs within a tab. Q Tabs can help UX designers to create content-rich record
pages that are easy to navigate and consume. Q Tabs can also help to reduce clutter and
scrolling on a record page by grouping related content into tabs. Q Tabs can be customized
with different icons, labels, and badges to indicate the type and status of the content in
each tab. Q Tabs can also be configured to load content dynamically or on demand, which
can improve the performance and user experience of the record page. References: Q Tabs
Cloud Kicks (CK) allows its partners to manage leads and opportunities. CK's relationshipmanager has requested that partners are able to quickly browse and see their opportunitiessegmented by key attributes:If the opportunity is closing within 2 weeks If it is valued at more than $100,000Which approach should be used in Experience Builder to enable this?
A. Create a custom Lightning Web Component using a data table for each key attribute. B. Allow each user to create a filter for each key attribute and link to the opportunities listview. C. Configure a pre-filtered opportunity list view for each key attribute with the partner group.
Answer: C
Explanation: The best approach to enable partners to quickly browse and see their
opportunities segmented by key attributes is to configure a pre-filtered opportunity list view for each key attribute with the partner group. This way, the partners can easily access the
list views that show only the opportunities that match the criteria, such as closing within 2
weeks or valued at more than $100,000. Creating a custom Lightning Web Component
using a data table for each key attribute (A) might be too complex and time-consuming, and
it might not be compatible with the Experience Builder. Allowing each user to create a filter
for each key attribute and link to the opportunities list view (B) might be too tedious and
inconsistent, and it might not provide a quick and easy way to browse the
opportunities. Configuring a pre-filtered opportunity list view for each key attribute with the
the Experience Builder and the list view component12. References:
List View Component | Salesforce Experience Cloud
Create and Edit List Views | Salesforce Help
Question # 6
A UX Designer is considering the design of arecord creation screen for the custom objectAppointment.Appointment records have to record types: Virtual and In-Person, Virtual appointments mayhave different virtual meeting software options, each with fields specific to it.Which two considerations should be made when creating this record using DynamicForms?Choose 2 answers
A. The use of tabs when creating the record is not allowed. B. The form will not be available on mobile devices. C. All software option sections of the form will always bevisible. D. Fields can be organized into sections.
Answer: A,D
Explanation:
Dynamic Forms is a feature that allows users to customize the form fields and sections
displayed to users on a page layout. Dynamic Forms can be used to create user-centric,
intuitive,and dynamic record creation screens for custom objects, such as
Appointment. When creating a record using Dynamic Forms, the UX designer should
consider the following two aspects12:
The use of tabs when creating the record is not allowed. Dynamic Forms does not
support the use of tabs within the form, as tabs are not compatible with the record
creation process. Tabs are only available for viewing or editing existing records,
not for creating new ones. Therefore, the UX designer cannot use tabs to separate
the fields for different record types or software options on the record creation
screen.
Fields can be organized into sections. Dynamic Forms allows the UX designer to
group fields into sections, and place them anywhere on the page layout. Sections
can have labels, collapsible headers, and visibility rules. The UX designer can use
sections to create a logical and clear structure for the form, and to show or hide
fields based on user input, data, or profile. For example, the UX designer can
create a section for each software option, and use visibility rules to display only the
relevant section based on the user’s selection.
The following two aspects are not true when creating a record using Dynamic Forms, and
should be disregarded:
The form will not be available on mobile devices. Dynamic Forms is compatible with mobile devices, and the UX designer can preview and test the form on
different device sizes and orientations. The form will automatically adjust to the
screen size and layout of the mobile device, and provide a responsive and
consistent user experience3.
All software option sections of the form will always be visible. Dynamic Forms
allows the UX designer to use visibility rules to control the visibility of fields and
sections on the form. Visibility rules can be based on user input, data, or profile.
The UX designer can use visibility rules to show or hide software option sections
based on the user’s selection of the record type or the software option. This can
reduce the clutter and complexity of the form, and provide a personalized and
flexible user experience4. References: Get Started with Dynamic Forms Unit |
Salesforce Trailhead, Salesforce Dynamic Forms: Overview & Deep
DiveTutorial, Dynamic Forms and Actions FAQ | Salesforce Help, Create Dynamic
Forms with Visibility Rules | Salesforce Trailhead
Question # 7
A UX Designer is working on a series of custom Salesforce components for a new website.In which way could the designer accelerate the visual design process?
A. Use separate stylesheets to make implementation easier. B. Build a custom layout in Salesforce and export the underlying code. C. A Leverage the Salesforce Lightning Design System (SLDS) using UI kits or plugins.
Answer: C
Explanation: The Salesforce Lightning Design System (SLDS) is a collection of design
guidelines, components, and resources that enable developers and designers to build
consistent, high-quality, and responsive user interfaces across the Salesforce platform. The
SLDS provides UI kits and plugins for popular design and prototyping tools, such as
Sketch, Adobe XD, and Figma, that allow designers to quickly create mockups and
wireframes using the SLDS components and styles. By leveraging the SLDS, the designer
can accelerate the visual design process and ensure alignment with the Salesforce brand
and best practices. References:
[Salesforce Lightning Design System]
[UI Kits and Plugins]
[UX Designer Certification Prep: Visual Design]
Question # 8
Cloud Kicks has identified a Trusted Advisor persona as their primary focus for the nextiteration.Which key business process defining their work should be analyzed to make sure thedelivered experience fits their needs?
A. Maintaining relationships with existing customers B. Managing sales pipeline and forecasting C. Customizing and administering Salesforce
Answer: A
Explanation: According to the Salesforce Trailhead, the Trusted Advisor persona spends
3+ hours a day maintaining relationships with existing customers. They upsell products,
grow deals, and manage renewals. This persona also spends time prospecting for new
opportunities in existing accounts and gathering requirements from prospects1
Therefore, the key business process that defines their work and should be analyzed to
make sure the delivered experience fits their needs is maintaining relationships with
existing customers. This process involves understanding the customer’s needs, goals,
expectations, and satisfaction, as well as providing them with relevant solutions, support,
and value. The UX Designer should focus on creating a user interface that enables the
Trusted Advisor to easily access and update customer information, communicate and
collaborate with customers, and track and measure customer loyalty and retention23
Managing sales pipeline and forecasting: This is not the key business process that
defines the work of the Trusted Advisor persona, but rather the Data Expert
persona. The Data Expert persona spends 3+ hours a day on reporting and sales
forecasting. They also spend 1–3 hours managing the sales pipeline and tools for
the sales team1
Customizing and administering Salesforce: This is not the key business process
that defines the work of the Trusted Advisor persona, but rather the Sales Leader
persona. The Sales Leader persona spends most of their day managing, coaching,
and training sales reps. They also spendtime managing tools and processes for
sales reps, which includes customizing and administering Salesforce1
References:
Learn About Sales Cloud Personas Unit | Salesforce Trailhead
How to Increase Your Sales with Personas for Salesforce Users | RTS Labs
How to Use Journey Mapping to Improve Employee Engagement
Question # 9
What are three benefits of asking the user to think aloud during a user task? Choose 3answers
A. No special equipment needed B. Natural process C. Unblasedbehavior D. Flexibility E. Raw stream of thought
Answer: A,D,E
Explanation:
Asking the user to think aloud during a user task has the following benefits12:
A. No special equipment needed. Thinking aloud is a simple and low-cost method
that does not require any special equipment or software. The user only needs a
microphone or a phone to record their voice, and the tester only needs a way to
listen and observe the user’s actions.
D. Flexibility. Thinking aloud is a flexible method that can be applied to various
types of tasks, products, and platforms. It can also be conducted remotely or inperson,
synchronously or asynchronously, moderated or unmoderated, depending
on the needs and preferences of the tester and the user.
E. Raw stream of thought. Thinking aloud provides a raw and rich stream of data
that reveals the user’s thoughts, feelings, expectations, assumptions, motivations,
and frustrations as they interact with the product. It can help the tester to
understand the user’s mental model, decision-making process, and satisfaction
level.
References: Thinking Aloud: The #1 Usability Tool, Thinking Aloud: What is it and for which
digital product is it worthwhile?
Question # 10
What are three benefits of asking the user to think aloud during a user task? Choose 3answers
A. No special equipment needed B. Natural process C. Unblasedbehavior D. Flexibility E. Raw stream of thought
Answer: A,D,E
Explanation:
Asking the user to think aloud during a user task has the following benefits12:
A. No special equipment needed. Thinking aloud is a simple and low-cost method
that does not require any special equipment or software. The user only needs a
microphone or a phone to record their voice, and the tester only needs a way to
listen and observe the user’s actions.
D. Flexibility. Thinking aloud is a flexible method that can be applied to various
types of tasks, products, and platforms. It can also be conducted remotely or inperson,
synchronously or asynchronously, moderated or unmoderated, depending
on the needs and preferences of the tester and the user.
E. Raw stream of thought. Thinking aloud provides a raw and rich stream of data
that reveals the user’s thoughts, feelings, expectations, assumptions, motivations,
and frustrations as they interact with the product. It can help the tester to
understand the user’s mental model, decision-making process, and satisfaction
level.
References: Thinking Aloud: The #1 Usability Tool, Thinking Aloud: What is it and for which
digital product is it worthwhile?
Question # 11
Which elements of visual design should be used to better translate style and brandingguidelines?
A. Typography, Color, Imagery B. Wireframes, Personas, Blueprints C. Sketching, Wireframes, Storyboards
Answer: A
Explanation: In visual design, especially within the context of translating style and
branding guidelines, certain elements play crucial roles in ensuring that the design
effectively communicates the intended brand identity and aesthetic. These elements
include:
Typography:The choice of fonts and how text is styled and arranged can
significantly impact the brand's voice and how content is perceived by the
audience. Typography can convey feelings, create hierarchy, and guide the user's
attention through the design.
Color:Color schemes are fundamental in visual design as they can evoke
emotions, communicate brand values, and improve the user's experience by
creating visual interest and guiding focus.
Imagery:The use of images, icons, illustrations, and other visual media must align
with the brand's style and values. Imagery can help tell a brand's story, convey
complex information quickly, and connect with users on an emotional level.
Options B and C, such as Wireframes, Personas, Blueprints, Sketching, and Storyboards,
are crucial in the early stages of the design process for conceptualization and planning but
do not directly translate style and branding guidelines in the same way that typography,
color, and imagery do.
Question # 12
A company provides away for customers to shop for homes and contact real estate agentsonline. The company’s brokers use some of the Salesforce standard functionality to trackhome buyers.Which three standard Salesforce objects should be used in this experience?Choose 3 answers
A. Property B. Lead C. Contact D. Opportunity E. Address
Answer: B,C,D
Explanation: The three standard Salesforce objects that should be used in this experience
are:
Lead: A lead is a person who has shown interest in the company’s products or
services, but has not yet been qualified as a potential customer. Leads can be
captured from various sources, such as web forms, referrals, events, or marketing
campaigns. Leads can store information such as name, email, phone, company,
and status. Leads can be converted into accounts, contacts, and opportunities when they are ready to buy.
Contact: A contact is a person who is associated with an account and has a role in
a sales process. Contacts can store information such as name, email, phone, title,
and address. Contacts can be related to multiple accounts, opportunities, cases,
activities, and other objects. Contacts can be used to track the communication and
interaction history with the customers.
Opportunity: An opportunity is a sales deal that is in progress or has been closed.
Opportunities can store information such as name, amount, stage, probability,
close date, and owner. Opportunities can be linked to accounts, contacts,
products, price books, quotes, contracts, and other objects. Opportunities can be
used to forecast revenue, manage sales pipeline, and track sales performance.
References:
Standard Objects
Leads and Opportunities
Contacts
Question # 13
A UX Designer is tasked with ensuring Lightning App Builder apps are mobile-friendly,including interactive elements.What should be the minimum touch screen target size for interactive elements on mobiledevices?
A. 24 pixels wide x 24 pixels tall B. 44 pixels wide x 44 pixels tall C. 64 pixels wide x 64 pixels tall
Answer: B
Explanation: According to the Salesforce Lightning Design System, the minimum touch
screen target size for interactive elements on mobile devices is 44 pixels wide x 44 pixels
tall. This size ensures that users can easily tap the elements without accidentally hitting the
wrong ones or missing them entirely. The touch target size also takes into account the
average finger size and the device resolution. Smaller touch targets may cause frustration
and errors for users, especially those with low vision, motor impairments, or large
A UX Designer is customizing the look and feel of a site using Experience Builder andneeds to choose a color for the text and the background of the buttons.Which accessibility guideline should be considered?
A. Adaptable B. Distinguishable C. Navigable
Answer: B
Explanation: The accessibility guideline of distinguishable means that the information and
user interface components must be presented to users in ways that are perceptible. This
includes using sufficient contrast between text and background colors, providing text
alternatives for non-text content, and making it easier for users to see and hear content.
When choosing a color for the text and the background of the buttons, the UX Designer
should consider the contrast ratio between them, which should be at least 4.5:1 for normal
text and 3:1 for large text. This will ensure that the buttons are visible and readable for
users with different visual abilities. References:
[1]: Web Content Accessibility Guidelines (WCAG) 2.1, Principle 1: Perceivable
[2]: Web Content Accessibility Guidelines (WCAG) 2.1, Success Criterion 1.4.3
Contrast (Minimum)
Question # 15
A UX Designer is limited to one standard Order record page layout in Sales Cloud. It isshared between internal and external users.Which page layout feature should be used to control the visibility between users?
A. Audience Targeting B. Field-Level Security C. Dynamic Forms
Answer: A
Explanation: Audience targeting is a page layout feature that allows admins to create
different versions of a Lightning page for different audiences, such as user profiles, roles,
or permissions. Audience targeting can be used to control the visibility of the entire page or
specific components on the page, such as tabs, fields, or sections. Audience targeting can
help create personalized and relevant experiences for different types of users, and reduce
the need for multiple page layouts1.
Audience targeting is the most suitable feature for the UX Designer to use in this case,
because it can help them customize the Order record page layout for internal and external
users, without creating separate page layouts. For example, the UX Designer can use
audience targeting to show or hide certain fields, sections, or tabs based on the user’s
profile or permission set. This way, the UX Designer can ensure that each user sees only
the information that is relevant and appropriate for them.
Field-level security is a feature that allows admins to restrict the access and editability of
fields for different users, based on their profiles or permission sets. Field-level security can
help protect sensitive or confidential data, and enforce data quality and integrity. However,
field-level security does not affect the visibility of fields on the page layout, only the access
and editability. Field-level security also does not apply to other components on the page,
such as tabs or sections2.
Dynamic forms is a feature that allows admins to add, group, and reorder fields and
sections on a Lightning page using the Lightning App Builder. Dynamic forms can help
create flexible and dynamic page layouts that can adapt to different contexts and
scenarios. Dynamic forms also support visibility rules, which can be used to show or hide
fields or sections based on filters or conditions. However, dynamic forms are not available for all standard objects, and they do not support audience targeting. Dynamic forms also do
not affect the visibility of other components on the page, such as tabs34.
Security Guide - Salesforce Developers 3: Dynamic Forms Tips and Considerations -
Salesforce 4: Salesforce Dynamic Forms: Overview & Deep Dive Tutorial
Question # 16
Cloud Kicks' digital support representatives have different needs and requirements forKnowledge articles than customers. Customers need to see:• Some Knowledge articles, not all• Articles organized in different categories• Different fields than support representativesWhich consideration should be made when determining how to present Knowledge articlesto each audience?
A. Separate articles should be written for each audience, with only relevant information. B. Page layouts or permissions can display only the fields needed for each audience. C. Topics within a customer site must be organized the same as internal data categories.
Answer: B
Explanation: The best way to present Knowledge articles to different audiences is to use
page layouts or permissions to display only the fields needed for each audience. This way,
the same article can be reused for both internal and external users, but with different levels
of detail and visibility. Page layouts can control which fields are shown on the article detail
page, and permissions can control which fields are searchable and editable. This is more
efficient and consistent than writing separate articles for each audience, which would
require more maintenance and duplication. Topics and data categories are different ways
of organizing articles, but they do not affect the fields that are displayed. Topics are used for external sites, such as communities or portals, and data categories are used for internal
sites, such as the Salesforce app. They can be mapped to each other, but they do not have
to be organized the same way. References:
5 Best Practices for Salesforce Knowledge
The Ultimate Guide to Salesforce Knowledge
How to Write a Good Knowledge Base Article
Prepare Your Salesforce Knowledge Base
Question # 17
A UX Designeris analyzing their Experience Cloud site, enabled for Knowledge articles,and is using the Featured Topic component to display content.Which UI configuration should be used to further individualize each featured topic?
A. Add a description displayed onmouse hover further description each topic. B. Select and upload SVG Icons that represent each featured topic. C. Select and upload images that represent each featured topic. D. Add a description under the topic label further describing each topic.
Answer: C
Explanation: The UI configuration that should be used to further individualize each
featured topic is to select and upload images that represent each featured topic. This
option allows the UX Designer to customize the appearance of the Featured Topic
component and make it more visually appealing and engaging for the users. The images
can help to convey the meaning and relevance of each topic and attract the users’
attention. The images can also create a consistent and branded look for the Experience
Cloud site.
References:
: Featured Topic Component
: Customize the Featured Topic Component This allows users to easily distinguish between different topics and quickly scan for relevant
topics. Salesforce documentation on the Featured Topics component states that “You can
add a description for each featured topic, which appears in the user interface below the
Cloud Kicks wants its Salesforce app to represent company branding and comply with WebContent Accessibility Guidelines (WCAG) 2.1.What should they consider about themes and branding?
A. Salesforce automatically updates the selected brand color to make it accessible; thisshould overridden to select the colors manually. B. There is a default WCAG complaint Salesforce color theme; only brand color can beupdated. C. The color palette is auto-generated based on the brand color to be WCAG compliant.
Answer: C
Explanation: Themes and branding allow Salesforce app developers to customize the look
and feel of their apps to match their company’s branding and accessibility standards. One
of the features of themes and branding is the ability to select a brand color, which is the
primary color used for buttons, links, and highlights. Salesforce automatically generates a
color palette based on the brand color, which includes accessible colors that meet the
WCAG 2.1 contrast ratio guidelines. This ensures that the app is visually appealing and
accessible to users with different color vision abilities. Developers can also customize other
aspects of the theme, such as the logo, page background, and default font. References:
[Themes and Branding Basics], [Accessibility in Salesforce]
Question # 19
A UX Designer wants to inform user stories based on user value and development effort.Which method should be used?
A. Card Sorting B. Prioritization Matrix C. Customer Journey Map
Answer: B
Explanation: A prioritization matrix is a method that helps UX designers to inform user
stories based on user value and development effort. A prioritization matrix is a table that
compares different user stories or features based on two criteria: user value and
development effort. User value is the benefit or satisfaction that the user will get from using
the feature. Development effort is the time, cost, and complexity involved in building the
feature. By plotting user stories or features on a prioritization matrix, UX designers can
identify which ones are high-value and low-effort, which ones are high-value and higheffort,
which ones are low-value and low-effort, and which ones are low-value and higheffort.
This helps UX designers to prioritize the user stories or features that will deliver the
most value to the user with the least amount of effort, and to deprioritize or eliminate the
ones that will deliver the least value to the user with the most amount of effort. A
prioritization matrix can also help UX designers to communicate and align with
stakeholders and developers on the scope and feasibility of the
project. References: Prioritize User Stories and Features Unit | Salesforce Trailhead, How
to Prioritize User Stories (and Build the Right Features), Salesforce User Experience (UX)
Designer Certification Guide & Tips
Question # 20
It is recommended to carefully consider which demographic data and for what purpose isfed into an AI model.Which reason explains this?
A. To avoid societal bias B. To avoid unconscious confirmation bias C. To avoid interaction bias
Answer: A
Explanation: Demographic data is data that describes the characteristics of a population
or a group of people, such as age, gender, race, ethnicity, income, education, or
occupation. Demographic data can lead to bias if it is used to discriminate or treat people differently based on their identity or attributes. Demographic data can also reflect existing
biases or stereotypes in society or culture, which can affect the fairness and ethics of AI
systems. Societal bias is the bias that results from the social norms, values, and
expectations of a society or a culture. Societal bias can influence how people perceive,
judge, and behave toward others, especially those who are different from them. Societal
bias can also be embedded in the data that is used to train or validate AI models, which
can then propagate or amplify the bias in the AI outputs or decisions. Therefore, it is
recommended to carefully consider which demographic data and for what purpose is fed
into an AI model, to avoid societal bias and its negative
consequences. References: Salesforce AI Associate: How to Avoid Bias from Demographic
Data in AI Models, Recognize Bias in Artificial Intelligence Unit | Salesforce
Trailhead, Designing Personalized User Experiences with Data AI | Salesforce
Question # 21
Cloud Kicks wants to create a new service experience, increasing user satisfaction forinternal and external users Both a customer community and a service console win becreated.Which tool should a UX Designer use to document user goals, common tasks, and painpoints?
A. Storyboards B. Wireframes C. User Personas D. User Journeys
Answer: C
Explanation:
To document user goals, common tasks, and pain points for a new service experience, the
tool that a UX Designer should use is user personas. User personas are fictional
representations of the target users, based on real data and research. User personas help
the designer to understand the needs, motivations, behaviors, and expectations of the
users, as well as their challenges and frustrations. User personas can also help the
designer to prioritize features, create scenarios, and design solutions that are relevant and
meaningful for the users. References: : UX Designer Certification Prep: Designing for User
Research | Trailhead : User Personas | Salesforce Developer Guide
Question # 22
A UX Designer is asked to build a solution in Salesforce to accommodate a call center'sprocess and make it easier for them to log complaints.How should the designer illustrate the existing process, including the pain points andopportunities?
A. Observe the complaints process and create a business process diagram. B. Observe the complaints process and create a journey map. C. Observe the complaints process and create a prototype.
Answer: B
Explanation: The best way for the designer to illustrate the existing process, including the
pain points and opportunities, is to observe the complaints process and create a journey
map. A journey map is a visual representation of the customer’s or user’s experience with a
product or service, from their perspective. It shows the steps, interactions, thoughts,
feelings, touchpoints, context, and opportunities for improvement along the way. A journey
map can help the designer to understand the current state of the complaints process,
identify the pain points and gaps, and prioritize the areas for intervention. A journey map
can also help to communicate the user’s needs and expectations to the stakeholders and
developers, and align them on a common vision for the solution. References:
: Start Your Journey Map Unit | Salesforce Trailhead
: Add Journey Mapping to Your Solution Toolbox Unit | Salesforce Trailhead
: Customer Journey Mapping Resources - Salesforce
Question # 23
A UX Design team is doing a review of a new Lightning Web Component (IWC). They arefollowing the Salesforce Lightning Design System (SLDS) block, element, modifier (BEM)naming conventions.Which class does NOT follow this convention?
A. .slds-avatar_circle B. .slds-box C. .slds--size-l-of-2
Answer: C
Explanation: The SLDS BEM naming convention consists of three parts: block, element,
and modifier. A block is a standalone component that can be reused across projects, such
as a button, a card, or a modal. An element is a part of a block that has no standalone
meaning, such as a label, an icon, or a header. A modifier is a flag that changes the
appearance or behavior of a block or an element, such as size, color, or state. The modifier
is separated from the block or element by two hyphens (–), and can have a value
separated by a single hyphen (-), such as .slds-button–brand or .slds-button–neutral. The
class .slds–size-l-of-2 does not follow this convention because it has no block or element
name before the modifier. It should be something like .slds-grid–size-l-of-2 or .sldscol–
size-l-of-2. References:
[1]: Salesforce Lightning Design System - Introduction
[2]: Salesforce Lightning Design System - Naming Con
Question # 24
Cloud Kicks is considering whether it should implement the Standard Salesforce Navigationor use the Console for its Sales team.What is one requirement that could lead to recommending the Console?
A. Need for viewing multiple list views at the same time B. Ability to toggle between multiple records C. Work that is mostly in the field
Answer: B
Explanation: The Console is a tab-based workspace that allows users to access multiple
records and related information on a single screen. This can help users who need to switch
between different records quickly and easily, without losing context or wasting time. For
example, a salesperson who needs to compare different opportunities, check account
details, or update contact information can benefit from using the Console. The Standard
Salesforce Navigation, on the other hand, only allows users to open one record at a time,
which can be limiting for some use cases. References: : Salesforce Console : Explore the
Service Console
Question # 25
Cloud kicks wants to hire a deal closer.Which three activities wouldsomeone in this role do each day?Choose 3 answers
A. Update existing prospect and customer records. B. Log activities such as calls, emails, and notes. C. Review and work through their list of leads or opportunities. D. Create cases from issues. E. Customize and administer Salesforce.
Answer: A,B,C
Explanation: A deal closer is someone who is responsible for closing sales deals with
prospects and customers. They need to update existing prospect and customer records to
keep track of their interactions and status. They also need to log activities such as calls,
emails, and notes to document their communication and follow-ups. They also need to
review and work through their list of leads or opportunities to prioritize their tasks and
identify the best prospects to focus on. These activities are essential for a deal closer to
manage their pipeline and achieve their sales goals. Creating cases from issues and
customizing and administering Salesforce are not activities that a deal closer would do
each day. These are more likely to be done by a customer service agent or a Salesforce
administrator, respectively. References: [Salesforce Certified User Experience Designer
Cloud Kicks' development team is working on the build of a new custom component usingVS Code. They often have new CSS classes and properties conflicting with the SalesforceLightning Design System (SLDS),What should simplify working with SLDS in Lightning Components?
A. Install SLDS creator from AppExchange B. Install SLDS Validator extension for VS Code C. Install Lightning Design System Plugin for Sketch
Answer: B
Explanation: The best option to simplify working with SLDS in Lightning Components is to
install SLDS Validator extension for VS Code. This extension (salesforcedx-vscode-slds)
scans the markup of the components, validates it against the SLDS documentation, and
provides suggestions on how to improve the code1. It also offers syntax highlighting, code
completion, and context awareness for SLDS tokens and utility classes1. By using this
extension, the development team can avoid CSS conflicts, follow SLDS best practices, and
create consistent and accessible components2.
Installing SLDS creator from AppExchange is not a valid option, as there is no such app
available on the AppExchange. The AppExchange is a marketplace for Salesforce apps,
components, and consulting services, not for VS Code extensions3.
Installing Lightning Design System Plugin for Sketch is also not a valid option, as it is not
related to VS Code or Lightning Components. Sketch is a design tool that allows users to
create wireframes, mockups, and prototypes4. The Lightning Design System Plugin for
Sketch is a plugin that provides SLDS components, icons, and styles for Sketch users. It
can help designers to create consistent and compatible designs, but it cannot help
developers to work with SLDS in VS Code.
References:
SLDS Validator - Visual Studio Marketplace SLDS Validator for VS Code - Lightning Design System
AppExchange: Salesforce’s Leading Enterprise Cloud Marketplace
Sketch — The digital design toolkit
[Lightning Design System Plugin for Sketch]
Question # 27
A UX Designer interviews a user who spends most of their time moderating forums,enforcing community standards, and providing member support.Which Salesforce persona does this user align with?
A. Site Admin B. Community Manager C. Support Manager
Answer: B
Explanation: A Community Manager is a Salesforce persona who is responsible for
creating, managing, and moderating online communities that connect customers, partners,
and employees. They spend most of their time engaging with community members,
enforcing community standards, and providing member support. A Community Manager
aligns with the user who performs similar tasks in moderating forums. References: :
Salesforce Personas : Community Manager Roles and Responsibilities
Question # 28
Which feature is provided in the Salesforce Lightning Design System (SLDS) for designersand developers?
A. A library of Lightning Web Components B. Semantic and accessible component markup C. ES6 JavaScript modules and plugins
Answer: B
Explanation:
The Salesforce Lightning Design System (SLDS) is a CSS framework that helps designers
and developers create applications with the look and feel of Lightning Experience. SLDS
provides a library of design tokens, icons, components, utilities, and patterns that can be
used to build consistent, responsive, and accessible user interfaces1. One of the features
that SLDS provides for designers and developers is semantic and accessible component
markup. Semantic markup means using HTML elements that describe the meaning and
structure of the content, rather than just the presentation. For example, using <h1> for a
main heading, <p> for a paragraph, or <button> for a button. Semantic markup helps to
improve the readability, maintainability, and SEO of the code2. Accessible markup means
using HTML attributes and techniques that enhance the usability and accessibility of the
content for people with disabilities. For example, using aria-label to provide a descriptive
label for an element, role to indicate the function of an element, or tabindex to control the
keyboard focus order. Accessible markup helps to ensure that the content can be
perceived, understood, operated, and interacted with by people using assistive
technologies, such as screen readers, keyboards, or voice commands3. SLDS provides semantic and accessible markup for its components, which are reusable UI elements that
can be customized and composed to create complex interfaces. SLDS components follow
the Web Content Accessibility Guidelines (WCAG), which are the international standards
for web accessibility4. SLDS components also use the BEM (Block Element Modifier)
naming convention, which is a methodology for creating clear and consistent class names
for CSS selectors5. By using SLDS components, designers and developers can create
user interfaces that are not only visually appealing, but also meaningful and accessible for
everyone. References: Introduction to the Salesforce Lightning Design System, Semantic
HTML: How to Structure Web Pages, Accessible Rich Internet Applications (WAIARIA),
Web Content Accessibility Guidelines (WCAG) Overview, BEM — Block Element
Modifier
Question # 29
A UX Designer wants to customize the end user's Salesforce app experience.Which administrative capability should be used for mobile navigation menu setup?
A. Menu tabs can be based on different user types. B. Menu tabs visibility is based on user location. C. Menu tabs can be Visualforce and Lightning pages.
Answer: C
Explanation: One of the administrative capabilities that can be used for mobile navigation
menu setup is to include Visualforce and Lightning pages as menu tabs. Visualforce and
Lightning pages are custom pages that can display data, logic, and interface elements in
the Salesforce mobile app. To include Visualforce and Lightning pages as menu tabs, the
UX Designer needs to create tabs for those items first, and then add them to the navigation
menu of the Mobile Only app or the Lightning app12
Menu tabs can be based on different user types: This is not an administrative
capability that can be used for mobile navigation menu setup, but rather a feature
of the Lightning app navigation method. The Lightning app navigation method
allows the UX Designer to create different Lightning apps for different user types,
and assign them to different user profiles. Each Lightning app can have its own
navigation menu and navigation bar, which can be customized with the items that
are relevant for each user type34
Menu tabs visibility is based on user location: This is not an administrative
capability that can be used for mobile navigation menu setup, but rather a feature
of the geolocation field type. The geolocation field type allows the UX Designer to
store the latitude and longitude coordinates of a record, and use them for various
purposes, such as displaying maps, calculating distances, or filtering reports. The
geolocation field type does not affect the visibility of the menu tabs in the
Salesforce mobile app.
References: Customize the Mobile Only Navigation Menu in the Salesforce Mobile App
Customize a Lightning App Navigation Menu in the Salesforce Mobile App
Create a Lightning App Unit | Salesforce Trailhead
Assign a Lightning App to a User Profile Unit | Salesforce Trailhead
[Geolocation Custom Field Type - Salesforce Help]
[Use Geolocation Fields in Formulas - Salesforce Help]
Question # 30
A developer is creating a Lightning Web Component (LWC) and wants to make sure thevisual experience is consistent with Cloud Kicks’ branding. The developer asks their UXDesigner about the Salesforce Lightning Design System (SLDS) stylinghooks.How should the designer describe them?
A. They use standard CSS properties to directly style HTML elements. B. They use standard CSS properties to easily style base and custom components. C. They use custom CSS properties to directly style HTML elements. D. They use custom CSS properties to easily style base and custom components.
Answer: D
Explanation: Styling hooks are CSS custom properties that allow developers to customize
the appearance of base and custom components in a consistent and supported way. They
work with web components and shadow DOM, which provide encapsulation and modularity
for LWC. Styling hooks use the --slds namespace and follow a naming convention that
reflects the component, category, property, attribute, and state of the element being styled.
For example, --slds-c-button-brand-color-background-hover is a styling hook for the button
component, brand category, color background property, and hover state. Styling hooks can
be declared in the CSS file of the LWC or in a global CSS file that affects all components
on the page. Styling hooks are not standard CSS properties, but custom ones that are
defined by SLDS and applied to the components using the var() function. References:
–dxp Styling Hooks | LWR Sites for Experience Cloud | Salesforce Developers The Salesforce Lightning Design System (SLDS) styling hooks use standard CSS
properties to easily style base and custom components. Salesforce documentation states
that “SLDS styling hooks are CSS classes that give you access to the same styling used in
the Salesforce Lightning Design System. They make it easy to style base and custom
Cloud Kicks (CK) has made a commitment to incorporating human-centered design and isnow collaborating with its Sales team to redesign some of its key sales processes inSalesforce.Which conceptual approach would describe CK's new design solutions?
A. V2MOM B. Agile C. Desirable, Feasible, Viable
Answer: C
Explanation: Cloud Kicks’ new design solutions would be described by the conceptual
approach of desirable, feasible, and viable. This approach is based on the human-centered
design (HCD) methodology, which aims to create solutions that meet the needs,
preferences, and expectations of the users or customers, while also being technically
possible and economically sustainable. HCD is a creative problem-solving process that
starts with identifying the user’s problems and ends with creating solutions that address
them. The desirable, feasible, and viable framework helps designers evaluate their
solutions according to these three criteria:
Desirable: A solution that people want or need, that solves a real problem for
them, and that provides a meaningful and relevant experience.
Feasible: A solution that can be created with new or existing technology, that is within the scope and capabilities of the organization, and that can be tested and
validated.
Viable: A solution that fits the organization’s business model, that generates value
for the stakeholders, and that is sustainable in the long term.
By applying this framework, Cloud Kicks can ensure that its new design solutions for its
sales processes in Salesforce are not only user-friendly, but also technically sound and
profitable. This can help Cloud Kicks achieve its business goals, while also delivering more
satisfying and delightful customer experiences.
References:
Explore Human-Centered Design
IDEO’s Desirability, Viability, Feasibility Framework: A Practical Guide
Question # 32
A UX Designer has been tasked with designing a custom Lightning Web Component(LWC) that uses the Salesforce Lightning Design System (SLDS).Where on the SLDS website should the designer find accessible HTML and CSS used tocreate components along with implementation guidelines?
A. Component Blueprints B. Design Tokens C. Development Tools
Answer: A
Explanation: The best place on the SLDS website for the designer to find accessible
HTML and CSS used to create components along with implementation guidelines is the
Component Blueprints1. Component Blueprints are framework-agnostic, accessible HTML
and CSS that provide the basic structure and style for Lightning components1. The
designer can use the Component Blueprints to create custom Lightning Web Components
that are consistent with the Lightning Design System. Design Tokens (B) are not the best
place to find HTML and CSS, as they are variables that store design attributes, such as
implementation guidelines, as they are tools and resources that help developers build and
test Lightning components, such as VS Code extensions, LWC recipes, and Playground3.
References:
Component Blueprints | Salesforce Lightning Design System
Design Tokens | Salesforce Lightning Design System
Development Tools | Salesforce Lightning Design System
Question # 33
During discovery, a UX Designer finds that most sellers like the idea of using the utility barfor easy access and productivity.Which three standarduse cases could be recommended for using the utility bar to enhancethe user experience? Choose 3 answers
A. Quick access to Lightning Dialer B. Perform common tasks without navigating away from page C. Access to view a list of records favorited for quickaccess D. Access to a consistent custom help menu across the org for all users E. Access at any time to a customized set of items specific to an app
Answer: B,C,E
Explanation: The utility bar is a fixed footer that gives users quick access to productivity
tools, such as notes, history, and recent items. It can be customized for each Lightning app
to enhance the user experience and efficiency. Some of the standard use cases for using
the utility bar are:
Perform common tasks without navigating away from the page: Users can use the
utility bar to perform tasks such as creating notes, logging calls, or sending emails
without leaving their current context. This reduces the need for switching tabs or
opening new windows, and saves time and clicks.
Access to view a list of records favorited for quick access: Users can use the utility
bar to access their favorites, which are records, lists, groups, or other items that
they have marked with a star icon for easy access. This allows users to quickly
navigate to the items they use most frequently, and organize them in a
personalized way.
Access at any time to a customized set of items specific to an app: Users can use
the utility bar to access items that are relevant and useful for the app they are
using. For example, in the Sales app, users can access the Lightning Dialer, the
Assistant, or the Today’s Events utility. In the Service app, users can access the
Omni-Channel, the Macros, or the Case Timer utility. The utility bar can be
configured to show different items for different apps, depending on the user’s
needs and preferences.
References:
: User Experience Designer Certification Prep: Module 5: Design User Interfaces
: Lightning App Builder: Utility Bar
Question # 34
Sales managers want their team members to help each other close Opportunities. TheOpportunity and Account organization-wide defaults are private. To grant Opportunityaccess tosales reps on the same team, owner ship-based sharing rules were created foreach team.What is the side effect of this approach?
A. All sales reps will have Read access to Accounts for all Opportunities. B. Sales Reps on the same team will have Edit access to the Accounts for Opportunitiesowned by then team members. C. Sales reps on the same team will have Read access to the Accounts for Opportunitiesowned by their team members. D. All sales reps will have Read access to all Accounts.
Answer: C
Explanation:
When the organization-wide default for Accounts is private, users can only access the
accounts they own or are explicitly shared with them. However, when the organization-wide
default for Opportunities is private, users can access the opportunities they own, are
explicitly shared with them, or are associated with accounts they can access1. Therefore,
when ownership-based sharing rules are created for each team to grant access to
opportunities owned by their team members, the sales reps on the same team will also
have Read access to the accounts for those opportunities. This is because the sharing
rules for opportunities automatically grant access to the parent accounts2. However, the
sales reps will not have Edit access to the accounts, unless the sharing rules specify Full
Access for the opportunities3. The sales reps will also not have access to all accounts or all
opportunities, only those that are owned by their team members or
themselves. References: Sharing Records Owned by High-Volume Portal Users |
A UX Designer atCloud Kicks is having difficulty getting its developers to see why thedesign changes would improve the user experience.How should the designer help mitigate pushback from developers?
A. Invite them to user testing. B. Ask a manager or superior to doit. C. Let them know the designer is the expert. D. Hand them a printout of the design
Answer: A
Explanation:
Inviting developers to user testing is a good way to help them see the value of the design
changes and understand the user needs and pain points. User testing is a method of
evaluating a product or service by observing how real users interact with it and collecting
feedback. By witnessing the user testing sessions, developers can see how the design
changes improve the user experience, such as increasing usability, satisfaction,
engagement, or conversion. User testing can also help developers empathize with the
users and collaborate better with the designer. References: [User Testing]
Question # 36
A UX Designerhas created a new form for a call center that takes special deliveryinformation from its customers.The designer wants to ensure the call center staff finds the form easy and intuitive to use.Which kind of testing should be conducted to validate this?
A. Usability Testing B. Survery C. Focus Groups D. Qualitative
Answer: A
Explanation: Usability testing is a type of testing that evaluates how easy and intuitive a
product or service is to use by observing real users performing specific tasks. Usability
testing can help the UX Designer to measure the effectiveness, efficiency, and satisfaction
of the new form for the call center staff. Usability testing can also help to identify any
usability issues or areas for improvement in the form design. Usability testing can be
conducted in various ways, such as moderated or unmoderated, remote or in-person,
qualitative or quantitative, or using various tools and methods12. References:
Usability Testing
Usability Testing Methods
Question # 37
Cloud Kicks (CK) has finished conducting research and has synthesized the findings. CKnowplans to collaboratively redesign services with stakeholders to address issuesuncovered in the study.Which process should be used?
A. Service-Blueprinting Workshop B. Management Committee Meeting C. Pitch Session D. Service Usability Testing
Answer: A
Explanation:
A service-blueprinting workshop is a process that involves mapping out the flow of a
service, identifying the touchpoints, actors, processes, and systems that are involved, and
highlighting the pain points and opportunities for improvement. A service-blueprinting
workshop is a collaborative and creative way to redesign services with stakeholders, as it
allows them to see the big picture, empathize with the users, and co-create solutions. A
service-blueprinting workshop is suitable for Cloud Kicks (CK) after they have finished
conducting research and synthesizing the findings, as it will help them address the issues
uncovered in the study and design better service experiences for their
customers. References: Service Design Service Blueprints, How to create a service
blueprinting facilitation guide, Workshop exercise: Service Blueprint
Question # 38
Cloud Kicks (CK) wants to determine whether or not the Experience Cloud site it islaunching is intuitive. CK’s UX Designer is going to conduct a usability study.What shouldbe one of the first steps when planning this study?
A. Define the goals of the study. B. Design changes to the site. C. Design the information architecture. D. Analyze the results of the study.
Answer: A
Explanation: A usability study is a method of evaluating how easy and intuitive a product
or service is to use by observing real users performing specific tasks. It can help identify
usability issues, user needs, and user satisfaction. One of the first steps when planning a
usability study is to define the goals of the study, which are the questions that the UX
designer wants to answer or the hypotheses that they want to test. The goals of the study
will guide the selection of the participants, the tasks, the metrics, and the methods of the
study. For example, if the goal of the study is to find out how users navigate the Experience
Cloud site, the UX designer might choose to use a task-based usability test with eyetracking
and think-aloud techniques. References:
: User Experience Designer Certification Prep: Module 4: Analyze User Research
Data
: User Experience Designer Certification Prep: Module 6: Validate User Interfaces
Question # 39
Cloud Kicks wants to implement its company colors in all UIcomponents, like buttons andicons, using a custom themes.How does the Salesforce Lightning Design System (SLDS) ensure the UI components alignwith the theme?
A. Design tokens prefixed with "brand" B. JS libraries loaded from a static resource C. CSS Hexcolors D. Builder panels
Answer: A
Explanation:
The Salesforce Lightning Design System (SLDS) is a set of design guidelines and
resources for creating consistent and beautiful user experiences on the Salesforce
platform. It provides UI components, icons, fonts, colors, and more that follow the best
practices and accessibility standards of Salesforce. One of the features of SLDS is the
ability to create custom themes that reflect the brand identity and personality of a company
or an app. Custom themes can be implemented using design tokens, which are variables
that store the values of the UI elements, such as colors, sizes, spacing, fonts, etc. Design
tokens can be overridden or customized to change the appearance of the UI components
without modifying the CSS or HTML code. To implement the company colors in all UI
components, such as buttons and icons, using a custom theme, the UX designer should
use the design tokens prefixed with “brand”, such as $brand-primary, $brandsecondary,
$brand-accessible, etc. These design tokens control the color scheme of the UI
components and can be assigned the values of the company colors. For example, to
change the color of the primary button to the company’s blue color, the UX designer can
use the following design token:
$brand-primary: #0070d2;
References:
: User Experience Designer Certification Prep: Module 7: Implement User
Which goal would be important in undertaking a Consequence Scanning exercise beforelaunching a new product?
A. Reframe the product objectives from multiple, diverse perspectives. B. Encourage team well-being through collaboration. C. Identify the best angle for positive launch press coverage.
Answer: A
Explanation: Consequence scanning is a practice that helps teams to consider the
potential consequences of their product or service on people, communities, and the
planet1. It is an agile tool that fits within an iterative development cycle and allows teams to
identify and mitigate risks, as well as focus on positive outcomes2. One of the goals of
consequence scanning is to reframe the product objectives from multiple, diverse
perspectives. This means that the team can explore how different stakeholders, such as
users, organisations, or society, might be affected by the product or service, both
intentionally and unintentionally2. By doing so, the team can ensure that the product or
service aligns with their values and culture, and that they are aware of the trade-offs and
implications of their decisions2. Reframing the product objectives from multiple, diverse
perspectives can also help the team to discover new opportunities, generate innovative
solutions, and increase user satisfaction and trust3.
Encouraging team well-being through collaboration and identifying the best angle for
positive launch press coverage are not the primary goals of consequence scanning,
although they might be beneficial side effects. Consequence scanning is not a PR exercise,
but a way to ensure responsible innovation and ethical design2. While consequence
scanning can foster team collaboration and communication, it is not a team-building
activity, but a way to share knowledge and expertise and raise concerns in a dedicated
format2. References:
Consequence scanning: How to mitigate risks in your service
Consequence Scanning – an agile practice for responsible innovators
What is consequence scanning?
Question # 41
Cloud Kicks (CK) is implementing its brand style guide using out-of-the box ExperienceBuilder features. CK wants to avoid custom solutions.Which declarative option could be used?
A. A Apply brand fonts and colors. B. Use a different template. C. Update global CSS.
Answer: A
Explanation: To implement a brand style guide using out-of-the box Experience Builder
features, the best option is to apply brand fonts and colors. This can be done by using
themes and branding sets in Experience Builder. Themes are collections of information that
define the visual flow of a site, such as colors, fonts, and spacing. Branding sets are groups
of assets that can be applied to a theme, such as logos, images, and icons. By using
themes and branding sets, CK can customize the look and feel of their site without coding
or using a different template. References: Add Style to Your Experience Builder Site with
Themes, Use Branding Sets in Experience Builder
Question # 42
Cloud Kicks (CK) wants gamified learning content for its internal users and leadership. CKwants to create a custom product training as a part of the experience.What should be recommended?
A. In-app prompts to provide access to video content B. Sandbox to experiment with the product C. Enablement Site to build and assign custom modules
Answer: C
Explanation: An Enablement Site is a custom-branded site that allows users to access
learning content, such as modules, trails, and trailmixes, from Trailhead. It also allows
admins to create and assign custom modules that are specific to their organization’s needs
and goals. An Enablement Site can be used to gamify the learning experience by adding
badges, points, and leaderboards. An Enablement Site can also provide analytics and
reports on the learners’ progress and performance. Therefore, an Enablement Site is the
best option for Cloud Kicks to create a gamified learning content for its internal users and
leadership, as well as a custom product training. References:
[Trailhead: Enablement Site Basics]
[Trailhead: Create Custom Modules for Your Enablement Site]
[Trailhead: Gamify Your Enablement Site]
Question # 43
Cloud Kicks (CK) is planning its Einstein Bot implementation and has identified commonissues the bot canresolve. CK has determined that extensive technical planning is neededfor bot effectiveness and customer satisfaction.Which additional element(s) would be essential?
A. Training and support planning B. User interface planning C. Onboarding planning D. Voice and tone planning
Answer: B
Question # 44
Cloud kicks wants to incorporates human-centered design across its organizationWhich two practices should beadopted
A. Including innovative ideas to showcase technology B. observing user behavior C. putting oneself in the situation of the end-user D. creating requirements based on business leaders priorities
Answer: B,C
Explanation: Human-centered design is a process that starts with the people you are
designing for and ends with new solutions that are tailor-made to suit their needs. It
involves understanding the problem from the perspective of the end-users, empathizing
with their needs and preferences, and creating solutions that are desirable, feasible, and
viable. To incorporate human-centered design across an organization, two practices that
should be adopted are:
Observing user behavior: This involves watching how users interact with a product
or service, what they do, say, think, and feel. Observing user behavior can help
identify pain points, needs, goals, motivations, and emotions that drive user
behavior. It can also reveal insights that users may not be able to articulate or may
not be aware of themselves. Observing user behavior can be done through
methods such as user interviews, contextual inquiry, usability testing, and
analytics. Putting oneself in the situation of the end-user: This involves imagining or
experiencing what the user goes through when using a product or service, and
how they perceive and respond to it. Putting oneself in the situation of the enduser
can help build empathy, understand the user’s context and environment, and
generate ideas that address the user’s needs and expectations. Putting oneself in
the situation of the end-user can be done through methods such as personas,
scenarios, journey maps, and empathy maps.
References:
: [What is Human-Centered Design?]
: [Human-Centered Design: The Definitive Guide]
: [UX Research: What is User Behavior?]
: [Observing the User Experience: A Practitioner’s Guide to User Research]
: [UX Research Methods: Observation]
: [Empathy in Design Thinking]
: [UX Research Methods: Empathy]
Question # 45
A UX Designer is hired to help create a brand new app for the AppExchange with a humancenteredapproach.Which strategy will most likely strengthen employee relationships the most?
A. Create a first draft in a design team and then share it for feedback with employees. B. Send an anonymous survey to collect ideas from across the whole company. C. Invite employees from different departments and create a journey map together.
Answer: C
Explanation: A journey map is a visual representation of the steps, emotions, and pain
points that a user goes through when interacting with a product or service. A journey map
can help the UX Designer understand the user’s needs, goals, expectations, and
frustrations, and identify opportunities for improvement or innovation12
Creating a journey map together with employees from different departments is a strategy
that can strengthen employee relationships the most, because it can:
Foster collaboration and communication: Inviting employees from different
departments to create a journey map can help them share their perspectives,
insights, and ideas, and learn from each other. This can also help them align on a
common vision and goal, and build trust and respect among the team members34
Increase engagement and ownership: Inviting employees from different
departments to create a journey map can help them feel more involved and
invested in the design process and the outcome. This can also help them develop
a sense of ownership and responsibility for the product or service, and increase
their motivation and satisfaction34
Enhance creativity and innovation: Inviting employees from different departments
to create a journey map can help them generate more diverse and creative
solutions, as they can leverage their different skills, experiences, and
backgrounds. This can also help them challenge their assumptions and biases,
and explore new possibilities and opportunities34
Create a first draft in a design team and then share it for feedback with employees:
This is not a strategy that can strengthen employee relationships the most,
because it can create a sense of exclusion and hierarchy among the employees.
The design team may appear to be the sole authority and decision-maker, while
Question # 46
Cloud Kicks has updated its logo and wants it prominently displayed on its DigitalExperience site.Where does their UX Designer need to code to update the logo?
A. Visualforce pages B. Page headers C. Email templates
Answer: B
Explanation: A page header is a component that appears at the top of every page on a
Digital Experience site, and usually contains the site logo, the site name, the navigation
menu, and other elements that provide a consistent and recognizable look and feel for the
site. A UX Designer can code the page header to update the logo for Cloud Kicks by using
the Experience Builder or the Developer Console1. The Experience Builder is a point-andclick
tool that allows creating and customizing the page header using predefined templates,
themes, and components. The Developer Console is a code editor that allows creating and
editing the page header using HTML, CSS, JavaScript, and Lightning components2. Both
tools provide the option to upload and insert the new logo image file into the page header,
and to adjust its size, position, and alignment.
The other two options, Visualforce pages and email templates, are not the places where
the UX Designer needs to code to update the logo for Cloud Kicks. Visualforce pages are
web pages that can be used to create custom user interfaces for Digital Experience sites,
but they do not affect the page header, which is a separate component that can be added
Question # 47
Cloud Kicks (CK) isgoing to conduct some interviews surveys with users to betterunderstand theirPurchasing habits. CK’s UX Designer wants to get the most accurate view of customers’purchasing behaviors using these research methods.Which two response biases should the designer be aware of when interviewing orsurveying users?Choose 2 answers
A. Social Desirability Bias B. Randimized Bias C. Objectivity Bias D. Recency Bias
Answer: A,D
Explanation: When interviewing or surveying users, the UX designer should be aware of
the following response biases that can affect the accuracy of the data collected:
Social desirability bias: This is the tendency of respondents to answer questions in
a way that they think will make them look good or conform to social norms and
expectations. For example, when asked about their purchasing habits,
respondents may underreport their spending on luxury items or impulse buys, or
overreport their spending on charitable causes or environmentally friendly
products. Social desirability bias can be reduced by ensuring anonymity and confidentiality, using indirect or less sensitive questions, or using implicit
measures12.
Recency bias: This is the tendency of respondents to recall and emphasize the
most recent events or experiences, rather than the ones that occurred earlier or
more frequently. For example, when asked about their purchasing habits,
respondents may base their answers on their last purchase or the last month,
rather than their average or typical behavior over a longer period of time. Recency
bias can be reduced by using specific and clear time frames, using multiple
sources of data, or using longitudinal methods34.
References:
: [What Is Response Bias? | Definition & Examples]
: [Types of User Research Bias and How to Avoid It in Your UX Design]
: [Social Desirability Bias: Definition, Examples, and Solutions]
: [Recency Bias: Definition, Examples, and Solutions]
: [Recency Bias in User Research]
: [Social Desirability Bias in Survey Research]
Question # 48
Cloud Kicks wants to drive engagement on its website.Which Salesforce feature should boost B2C engagement?
A. Marketing Cloud Personalization B. Experience Cloud C. Marketing Cloud Account Engagement
Answer: A
Explanation: Marketing Cloud Personalization is a Salesforce feature that can boost B2C
engagement on Cloud Kicks’ website. Marketing Cloud Personalization is a kind of
technology solution that ingests customer engagement and profile data, then — using
machine learning and AI — determines relevant messages, segmentation, and content for
each customer, based on their preferences and affinities1. Marketing Cloud Personalization
can help Cloud Kicks to create personalized and relevant experiences for their website
visitors, such as showing them products, offers, or recommendations that match their
interests, needs, or behaviors. Marketing Cloud Personalization can also help Cloud Kicks
to optimize their website performance, such as increasing conversions, retention, loyalty,
and revenue1.
Experience Cloud is another Salesforce feature that can help Cloud Kicks to create
engaging websites, but it is not the best option for boosting B2C engagement. Experience
Cloud is a platform that allows users to build branded digital experiences, such as
websites, portals, forums, or mobile apps, that connect customers, partners, and
employees with Salesforce data and processes. Experience Cloud can help Cloud Kicks to
create interactive and collaborative websites that integrate with their CRM, but it does not
provide the same level of personalization and intelligence as Marketing Cloud
Personalization2.
Marketing Cloud Account Engagement is a Salesforce feature that is designed for B2B
marketing automation, not B2C engagement. Marketing Cloud Account Engagement,
formerly known as Pardot, is a solution that helps users to generate more leads, nurture
them through email campaigns, and align sales and marketing efforts. Marketing Cloud
Account Engagement can help Cloud Kicks to target and engage potential business
customers, but it is not suitable for engaging individual consumers on their website34.
customers are scaling their marketing and reaching more leads faster. Find more leads and
convert them more quickly with content that resonates Engage buyers on their terms with
tailored, relevant campaigns4 4: Marketing Cloud vs. Marketing Cloud Account
Engagement2 1: Personalization Engine by Marketing Cloud - Salesforce1
Question # 49
What is a goal of usability testing?
A. Showing users how to use the design in the right way B. A Learning about the user's behavior and preferences C. Identifying the best variation of a page
Answer: B
Explanation: Usability testing is a method of evaluating how easy and intuitive a product or
service is to use by observing real users performing specific tasks. It can help identify
usability issues, user needs, and user satisfaction. A goal of usability testing is to learn
about the user’s behavior and preferences, such as how they interact with the design, what
they expect from the design, what they like or dislike about the design, and what they find
confusing or frustrating about the design. By learning about the user’s behavior and
preferences, the UX designer can gain insights and feedback that can help improve the
design and enhance the user experience. References:
: User Experience Designer Certification Prep: Module 6: Validate User Interfaces
: What is Usability Testing?
Question # 50
What are the foundational principles from the Web Content Accessibility Guidelines(WCAG)?
A. Perceivable, operable, understandable, robust B. Useful, effective, efficient, reliable C. Desirable, feasible, viable, affordable
Answer: A
Explanation: The Web Content Accessibility Guidelines (WCAG) are a set of standards
that aim to make web content more accessible to people with disabilities. The WCAG are
organized by four principles, which state that content must be:
Perceivable: Users must be able to perceive the information and user interface
components in ways they can sense, such as through sight, hearing, or touch.
Operable: Users must be able to interact with the user interface components and
navigate the content using various input methods, such as keyboard, mouse,
voice, or gesture.
Understandable: Users must be able to comprehend the information and the
operation of the user interface, which means that the content must be clear,
consistent, and predictable.
Robust: Users must be able to access the content using a wide range of
technologies, including different browsers, devices, and assistive tools, which
means that the content must be compatible with current and future web
standards. References: WCAG 2 Overview, Understanding the Web Content
Accessibility Guidelines
Question # 51
Following a human-centered design process approach, Cloud Kicks is preparing a userfeedback session for an app that is not performing as anticipated.In what way could confirmation bias be avoided?
A. Allow the user to explore the application without specific questions regarding whichtasks to perform. B. Ask open-ended questions staying away from questions regarding feelings. C. Ask specific questions about known pain points to confirm your hypothesis.
Answer: B
Explanation: A docked prompt is a type of In-App Guidance that can be used to provide
contextual help and guidance to the users in the Salesforce app. A docked prompt is a
small pop-up window that appears at the bottom of the screen, and can contain text,
images, links, or videos. A docked prompt can be triggered by various events, such as
opening a page, clicking a button, or completing an action. A docked prompt can also be
dismissed by the user, or set to expire after a certain time or date12
A UX Designer can customize the Salesforce Help Menu to meet the request of Cloud
Kicks’ Sales team by creating a docked prompt based on new feature rollouts. This way,
the UX Designer can:
Inform the users about the new features and how they can benefit from them. For
example, the UX Designer can create a docked prompt that introduces the new
Einstein Opportunity Scoring feature, and explains how it can help the users
prioritize their opportunities and close more deals3
Guide the users through the steps and best practices to use the new features. For
example, the UX Designer can create a docked prompt that shows the users how
to access and configure the new Einstein Opportunity Scoring feature, and how to
interpret and act on the scores3
Engage the users and encourage them to explore and adopt the new features. For
example, the UX Designer can create a docked prompt that includes a link to a
video tutorial, a Trailhead module, or a feedback survey about the new Einstein
Opportunity Scoring feature3
Show a site map of all the content: This is not a way to customize the Salesforce
Help Menu to meet the request of Cloud Kicks’ Sales team, because a site map of
all the content is not a type of In-App Guidance, and it does not provide specific
and timely help and guidance for the users. A site map of all the content is a visual
representation of the structure and hierarchy of a website or app, and it can be
useful for planning and designing the user interface, but not for providing In-App
Guidance4
Provide links to external resources, such as training videos or a company
dictionary: This is not a way to customize the Salesforce Help Menu to meet the
request of Cloud Kicks’ Sales team, because providing links to external resources
is not a type of In-App Guidance, and it does not provide contextual and interactive
help and guidance for the users. Providing links to external resources is a way to supplement the Salesforce Help Menu with additional information and resources,
but not to create In-App Guidance5
References:
Create In-App Guidance Unit | Salesforce Trailhead
In-App Guidance - Salesforce Help
Create a Docked Prompt for New Feature Rollouts Unit | Salesforce Trailhead
What is a Sitemap? - Interaction Design Foundation
Customize the Help Menu in Lightning Experience - Salesforce Help
Question # 52
Cloud kicks has identified that its users are having difficulty figuring out where to look on aweb page due to the number of design elements.Which threeconsiderations should be made to improve the visual hierarchy of the page?Choose 3 answers
A. Grouping proximity and common regions B. Scale using relative size to signal importance C. Continuity keep all typeface the same size D. Proportion, keep allelement a similar size E. Color and contract, saturation between the elements
Answer: A,B,E
Explanation:
The three considerations that should be made to improve the visual hierarchy of the page
are:
Grouping proximity and common regions. This principle states that elements that
are close together or share a common boundary are perceived as belonging to the
same group. This helps to create a sense of order and organization on the page
and reduce the visual clutter.
Scale using relative size to signal importance. This principle states that elements
that are larger are perceived as more important or prominent than elements that
are smaller. This helps to create a contrast and focus on the page and guide the
user’s attention to the most relevant information.
Color and contrast, saturation between the elements. This principle states that
elements that have different colors or contrast levels are perceived as distinct or
separate from each other. This helps to create a variety and interest on the page
and highlight the differences or similarities between the elements.
References:
: Visual Hierarchy
: Gestalt Principles
Question # 53
A UX Designer wants to explore sample code for Lightning components and see howchanging to code affects the visual appearance in real time, without deploying any code toa Salesforce org.Whichtwo resources should help accomplish this?Choose 2 answers
A. Lightning Design System Website B. Local Development Server C. Lightning Web Component Recipes App D. Develop Center’s Lightning Component Library
Answer: A,B
Explanation: Two resources that can help a UX Designer to explore sample code for
Lightning components and see how changing the code affects the visual appearance in
real time, without deploying any code to a Salesforce org, are:
Lightning Design System Website. The Lightning Design System website is a
resource that provides design guidelines, UI components, and code samples for
building Lightning applications. The website also features a live code editor that
allows the designer to edit and preview the code for Lightning web components
and Aura components, and see the changes reflected in the browser instantly. The
live code editor also provides syntax highlighting, auto-completion, and error
checking features. The designer can use the Lightning Design System website to
experiment with different code snippets and learn how to apply the design
principles and best practices for Lightning components. Lightning Design System
A Sales team is having trouble interacting with Contact records in Sales Cloud. Theycannot find the information they need, and many of the visible record fields are not relevantto sales activities. On top of that, they complain the page load time is very long.Which approach should be recommended to improve their experience?
A. Run the Salesforce Optimizer App to identify fields not in use. B. Move all unused fields to a separate section at the bottom of the page. C. Implement In-App Guidance to help users focus on the most important fields.
Answer: A
Explanation: The best approach to improve the Sales team’s experience with Contact
records in Sales Cloud is to run the Salesforce Optimizer App to identify fields not in
use. The Salesforce Optimizer App is a free tool that scans the Salesforce org and
provides a diagnostic report on the performance and health of the org1. It analyzes how the
org uses various features, such as fields, triggers, layouts, profiles, reports, and more, and
suggests customizations and improvements based on best practices1. By running the
Salesforce Optimizer App, the Sales team can find out which fields are not being used or
are redundant, and remove or hide them from the Contact record page. This way, they can
simplify the page layout, reduce the page load time, and focus on the fields that are
relevant to their sales activities2.
Moving all unused fields to a separate section at the bottom of the page is not a good
option, as it does not solve the problem of having too many fields on the page. It would still
affect the page load time and the user experience, as the users would have to scroll down
to see the entire page. Moreover, it would not help the users to find the information they
need, as the fields would not be organized in a logical or meaningful way3.
Implementing In-App Guidance to help users focus on the most important fields is also not
a good option, as it does not address the root cause of the problem, which is having too
many fields on the page. In-App Guidance is a feature that allows admins to create custom
prompts and walkthroughs to guide users through tasks or processes on Salesforce
Lightning pages4. It can be useful for user training, onboarding, or adoption, but it cannot
replace the need for a clean and efficient page layout. In fact, having too many prompts or
walkthroughs on the page can be distracting and annoying for the users, especially if they are not relevant or helpful4. References:
Run the Salesforce Optimizer App
Improve Your Implementation with Salesforce Optimizer
Page Layouts
In-App Guidance in Lightning Experien
Question # 55
Cloud Kicks (CK) wants to build a custom component for a complex opportunity process.CK's UX Designer is creating a three-step flow with modals and needs to select the mainbuttons for the "Continue", "Cancel", and "Back" actions.Which set should be chosen to adhere to the Salesforce Design System guidelines forbutton usage?
A. Brand button for "Cancel" and "Continue"; Neutral button for 'Back" B. A Neutral button for "Cancel" and "Back"; Brand button for "Continue" C. Brand button for "Continue", "Cancel", and "Back"
Answer: B
Explanation: According to the Salesforce Design System guidelines for button usage, the
brand button should be used for the primary action on a page or modal, such as “Save” or
“Continue”. The neutral button should be used for secondary or tertiary actions, such as
“Cancel” or “Back”. The brand button should have more visual weight and contrast than the
neutral button, to indicate its importance and guide the user’s attention. Therefore, the best
option for the Cloud Kicks custom component is to use a brand button for “Continue” and
neutral buttons for “Cancel” and “Back”. References: Trailhead: Systems Design with
Which part of the Salesforce Lightning Design System (SLDS) should be used to createvisual consistency with regard to alignments, grids, spacing, and typography'
A. Component Blueprints B. BEM Naming Classes C. Utility Classes
Answer: C
Explanation: To create visual consistency with regard to alignments, grids, spacing, and
typography, the part of the Salesforce Lightning Design System (SLDS) that should be
used is utility classes. Utility classes are CSS classes that provide common styling
properties, such as margins, paddings, borders, colors, fonts, and text alignments. Utility
classes can be applied to any HTML element to quickly and easily adjust its appearance
and layout. Utility classes follow the BEM (Block Element Modifier) naming convention,
which makes them easy to read and understand. Utility classes can help the designer to
create visual consistency across the Lightning components and pages, without writing
custom CSS or overriding the component blueprints. References: : Utility Classes |
Lightning Design System : UX Designer Certification Prep: Designing with Lightning Design
System | Trailhead
Question # 57
Cloud Kicks wants to create a site for its customers to manage events regardless of thedevice they are using.Which best practice should be used to provide this experience?
A. Create a responsive user interface. B. Develop a separate native mobile app for Android and iOS. C. Launch two different interfaces from the same page.
Answer: A
Explanation: A responsive user interface is a type of user interface that adapts to different
screen sizes, resolutions, orientations, and devices, such as desktops, laptops, tablets, and
smartphones. It uses flexible layouts, grids, images, and media queries to optimize the user
experience and ensure usability, accessibility, and performance across different devices. A
responsive user interface can help Cloud Kicks create a site for its customers to manage
events regardless of the device they are using, as it can provide a consistent and seamless
experience that meets the user needs and expectations. A responsive user interface can
also reduce the development and maintenance costs and efforts, as it can use the same
code base and content for different devices, rather than creating separate versions for each
device. References: User Experience Designer Certification Prep: Module 5: Design User Interfaces
: User Experience Designer Certification Prep: Module 7: Implement User
Interfaces
: What is Responsive Web Design?
To create a site for its customers to manage events regardless of the device they are
using, Cloud Kicks should use the best practice of creating a responsive user interface. A
responsive user interface is one that adapts to the screen size and orientation of the
device, providing an optimal viewing and interaction experience for the user. A responsive
user interface can use the same code base and content for different devices, reducing the
development and maintenance costs and ensuring consistency and accessibility. A
responsive user interface can also leverage the features and capabilities of the device,
such as touch, gestures, camera, etc., to enhance the user experience.
References:
: Responsive User Interface
Question # 58
Cloud Kicks hired a UX Designer to help improve the design of its Experience Cloud site.The company knows the interface needs updating but is unsure about what should bedone.Which tool should the designer utilize first?
A. Heuristic Evaluation B. Low-Fidelity Prototype C. Design Template
Answer: A
Explanation: A heuristic evaluation is a method of inspecting the usability of an interface
by comparing it to a set of general principles or heuristics. It can help identify potential
problems and areas for improvement in the design. A heuristic evaluation is usually done
before creating any prototypes, as it can provide insights and guidance for the design
process. A low-fidelity prototype is a rough sketch or mockup of an interface that can be
used to test and validate design ideas with users. It is usually created after conducting
some research and analysis of the user needs and goals. A design template is a pre-made
layout or structure that can be used to create an interface. It can help save time and ensure
consistency in the design, but it may not suit the specific needs and preferences of the
users or the business. A design template is usually applied after defining the content and
functionality of the interface. References:
[Heuristic Evaluation]: This is a Trailhead module that explains what a heuristic
evaluation is, how to conduct one, and how to use the results to improve the
design of an interface.
[Low-Fidelity Prototyping]: This is a Trailhead module that covers the benefits and
best practices of creating and testing low-fidelity prototypes with users.
[Design Templates]: This is a Trailhead module that introduces the concept of
design templates and how to use them in Experience Cloud.
Question # 59
Cloud Kicks requires a custom image to be added to a record detail page, making it easierfor the company to visually identify its current membership level.Which platform tools should be used to achieve this requirement?
A. A Formula Field, Static Resource, and Object Page Layout B. Image Field, Dynamic Form, and Lightning Record Page C. Lightning Components, SLDS Icons, and Compact Layouts
Answer: A
Explanation: A formula field is a custom field that calculates a value based on a formula
expression. A formula field can display text, numbers, dates, or images. A formula field can
use the IMAGE function to display an image from a URL. A formula field can be added to
an object page layout to show the image on the record detail page1.
A static resource is a file or a collection of files that can be uploaded to Salesforce and
referenced in a formula field, a Visualforce page, a Lightning component, or a web tab. A
static resource can store images, style sheets, JavaScript, or other files. A static resource
can be used to store the custom image that Cloud Kicks wants to display on the record detail page2.
An object page layout is a configuration of fields, buttons, related lists, and other
components on a record detail page. An object page layout can be customized to show
different information for different users, based on their profiles or record types. An object
page layout can be used to add the formula field that displays the custom image to the
record detail page3.
These platform tools can be used to achieve the requirement of adding a custom image to
a record detail page, making it easier for Cloud Kicks to visually identify its current
membership level. For example, the formula field can use the IMAGE function to display
the custom image from the static resource, based on the value of another field that
indicates the membership level. The object page layout can then include the formula field
on the record detail page for the relevant users.
Image field is a custom field that allows users to upload and display images on a record.
Image field can be used to show images on a record detail page, but it is not suitable for
Cloud Kicks’ requirement, because it does not allow the image to be determined by a
formula expression. Image field requires the user to manually upload the image for each
record, which is not efficient or consistent4.
Dynamic form is a feature that allows admins to add, group, and reorder fields and sections
on a Lightning record page using the Lightning App Builder. Dynamic form can be used to
create flexible and dynamic page layouts that can adapt to different contexts and
scenarios. Dynamic form also supports visibility rules, which can be used to show or hide
fields or sections based on filters or conditions. However, dynamic form is not a platform
tool that can be used to display a custom image on a record detail page, as it does not
affect the content or functionality of the fields. Dynamic form can only be used to configure
the layout of the fields, not the values or images of the fields5.
Lightning components are reusable units of user interface that can be used to build
Lightning pages and applications. Lightning components can be built using HTML, CSS,
JavaScript, and Apex. Lightning components can display data, images, icons, charts,
buttons, or other elements on a Lightning page. SLDS icons are icons from the Salesforce
Lightning Design System that can be used in Lightning components to represent actions,
objects, or concepts. Compact layouts are page layouts that show a record’s key fields at a
glance in the highlights panel, the list view, the Related tab, and other places. Compact
layouts can be used to customize which fields are displayed in these places6.
Lightning components, SLDS icons, and compact layouts are platform tools that can be
used to display images on a Lightning page, but they are not the best option for Cloud
Kicks’ requirement, because they are more complex and require more development skills
than a formula field, a static resource, and an object page layout. Lightning components
also require more maintenance and testing than formula fields. SLDS icons are predefined
icons that may not match the custom image that Cloud Kicks wants to display. Compact
layouts are not relevant for displaying images on a record detail page, as they only affect the highlights panel and other places6.
References: 1: Use Images in ‘Formula’ Fields - Salesforce 2: Static Resources |
Salesforce Developer Guide 3: Page Layouts | Salesforce Help 4: Image Field | Salesforce
Platform - YouTube 5: Dynamic Forms Tips and Considerations - Salesforce 6: Lightning
Components Basics Unit | Salesforce Trailhead
Question # 60
A UX Designer at Cloud Kicks wants to utilize a design thinking approach for the design ofnew customer services.Which approach combination encourages more creative problem-solving?
A. Divergent and convergent B. Agile and efficient C. Simple and innovative
Answer: A
Explanation: A design thinking approach is a human-centered method for solving complex
problems and creating innovative solutions. It involves understanding the needs and
desires of the users, generating and testing multiple ideas, and iterating on the feedback
and results. A design thinking approach can be divided into two types of thinking: divergent
and convergent. Divergent thinking is the process of generating many possible solutions to
a problem without judging or filtering them. It encourages creativity, exploration, and
experimentation. Convergent thinking is the process of evaluating, selecting, and refining
the best solution to a problem. It involves analysis, logic, and criteria. Divergent and
convergent thinking are complementary and cyclical. They help the designer to expand the
solution space and then narrow it down to the most feasible and desirable option. By using
both types of thinking, the designer can encourage more creative problem-solving and
avoid premature convergence or fixation on a single idea. Therefore, the best approach
combination for the UX Designer at Cloud Kicks is divergent and convergent
thinking. References: Trailhead: Design Thinking, Trailhead: Salesforce User Experience
Designer Certification Prep, Divergent and Convergent Design Thinking
Question # 61
Cloud Kicks (CK) is planning to roll out a refreshed version of its mobile app with some newfunctionality for customers.What are two reasons why CK’s UX Designer would consider using an interactive prototypein this situation?Choose2 answers.
A. To increase the speed of design compared to paper prototyping B. To eliminate the need for journey mapping during discovery C. To avoid added long-term cost from oversight-driven rework D. To enable iterative feedback from the users
Answer: C,D
Explanation: An interactive prototype is a simulation of the final product that allows users
to interact with it and test its functionality and usability. An interactive prototype can be
created using tools such as Figma or Invision, and can be shared with stakeholders and
users for feedback and validation. An interactive prototype can have several benefits for a UX designer, especially when planning to roll out a refreshed version of a mobile app with
some new functionality for customers. Two of these benefits are12:
To avoid added long-term cost from oversight-driven rework. An interactive
prototype can help the UX designer to identify and fix any errors, bugs, or gaps in
the design before the development stage. This can save time and money that
would otherwise be spent on reworking the product after it is developed. An
interactive prototype can also help the UX designer to ensure that the new
functionality is aligned with the customer needs and expectations, and that it does
not compromise the existing functionality or performance of the app.
To enable iterative feedback from the users. An interactive prototype can provide a
realistic and engaging user experience, and allow the users to explore the app and
provide their opinions and suggestions. The UX designer can use the user
feedback to iterate and improve the design, and to validate the assumptions and
hypotheses. An interactive prototype can also help the UX designer to measure
the user satisfaction and loyalty, and to test the app’s usability and accessibility.
The following two reasons are not valid for using an interactive prototype in this situation:
To increase the speed of design compared to paper prototyping. An interactive
prototype is not necessarily faster than a paper prototype, as it requires more time
and effort to create and refine. A paper prototype is a low-fidelity prototype that
uses sketches or drawings to represent the app’s layout and functionality. A paper
prototype can be useful for generating and testing ideas quickly and cheaply, and
for involving the users in the co-design process3.
To eliminate the need for journey mapping during discovery. An interactive
prototype is not a substitute for journey mapping, but a complement. Journey
mapping is a UX research method that visualizes the user’s journey across the
app, and identifies the touchpoints, actions, emotions, and pain points. Journey
mapping can help the UX designer to understand the user’s context, goals, and
needs, and to discover the opportunities for improvement. An interactive prototype
can help the UX designer to test and validate the journey map, and to
communicate the design vision to the stakeholders and
users4. References: Interactive Prototypes Without Coding - Studio by
UXPin, What is Interactive Prototypes? — updated 2023 | IxDF, Paper Prototyping
as a Usability Testing Technique, Journey Mapping 101 | Nielsen Norman Group
Question # 62
A sales representative needs to quickly see key fields whenever viewing an opportunity.Which three Salesforce feature would allow fields to be available when they are viewingarecord?Choose 3 answers
A. Customer Links B. Highlights Panel C. Compact Layout D. Tabs E. List Views
Answer: B,C,E
Explanation: These three features allow fields to be available when viewing a record in
Salesforce.
A highlights panel displays key fields at the top of a record page in Lightning
Experience. It can be customized to show the most important information for each
object.
A compact layout determines which fields appear in the highlights panel, the list
view hover, and the Salesforce app. It can be assigned to different record types
and profiles.
A list view displays a set of records that meet specified filter criteria. It can be
sorted and filtered by different fields, and users can select which fields to display in
the list view.
References:
[Customize the Highlights Panel]
[Create and Assign Compact Layouts]
[Create and Customize List Views]
Question # 63
Cloud Kicks wants to use Paths for onboarding its sales representatives.Which Path feature should be used to add onboarding value?
A. Integrated buttons to automate approvals B. Actions and recommendations component C. A Key fields to complete before next Path stage
Answer: C
Explanation: The Path feature that should be used to add onboarding value for the sales
representatives is the Key fields component. The Key fields component allows the admin to
specify up to five fields that are important or required for each stage of the Path. The sales
reps can see and edit these fields directly from the Path, without scrolling through the
record page. This helps to guide the reps on what information they need to gather or
update at each stage, and ensures data quality and completeness. The Key fields
component can also be used to enforce validation rules or required fields, by preventing the
reps from moving to the next stage until they fill out the necessary fields. References:
: Set Up a Path
: Considerations and Guidelines for Creating Paths
: Optimize Sales Processes with Path in Salesforce
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