Which user attribute data types are supported in the identity system?
A. String and integer
B. Multistring
C. String
D. String and Multistring
When should you define goals and filters?
A. After launching a campaign that you want to measure against a goal or filter
B. Over time, when you have something new you want to meausure
C. When you are reviewing campaign statistics for a published campaign
D. Before launching a campaign that you want to measure against a goal or filter
Which development language is used to code the sitemap?
A. Python
B. Javascript
C. jQuery
D. Ampscript
What are two ways to populate the interaction studio catalog? [check]
A. ETL Feed
B. Third-party integration
C. Web sdk
D. Email pixel
The sitemap provides the functionality that enables IS to identify which three items?
A. Page types
B. content zones
C. attributes
D. campaign
E. Templates
What are three areas a business user can apply custom catalog dimensions?
A. Template filtering
B. Segmentation
C. Reporting
D. Recipe exclusions and boosting
E. Campaign targeting
Where can a developer access pre-built Global Templates?
A. View List Template option in the Launcher
B. From the Templates list when building a campaign
C. From code examples in developer docs
D. Templates menu under the web Campaign menu in the UI
What are IS machine learning powered algorithms called?
A. Machine Learning Tools
B. Einstein Recipe
C. Einstein Decisions
D. Data Science Workbends
A brand wants to view campaign performance of specific groups of users. How would they view this within the platform?
A. Use a segment to setup a filter, then use the filter in campaign statistics
B. Use a segment to set a global goal
C. Use a segment to specify certain actions, which can be set as the goal for a campaign
D. Use engagement compare functionality to see the differences in key metrics and behaviours
A business user created a segment to track everyone that has looked at the homepage today. How long does it take for a web visitor to join the segment after viewing the homepage?
A. Real-time
B. 15 minutes
C. 1 hour
D. 30 minutes