Salesforce Marketing-Cloud-Account-Engagement-Specialist Sample Questions

Question # 81

What is the limit of social posting connectors you can create in your Marketing Cloud Account Engagement account? 
 

A. Five accounts per platform
B. One account per user role, per platform
C. There is no limit of accounts per platform
D. One account per platform


Question # 82

A user wanes to use page actions to notify a specific user when a prospect visits an entire section of their website. This section contains three URLs: What is the recommended way for the user to accomplish this? 
 

A. https://www.tenoxsoft.eom/products/A
B. haps://www.tenoxsoft.con-i/products/B
C. https://www.lenoxsoft.eom/pfodocts/C
D. Create one page action with comma-separated URLs.
E. Set the page action URL as https://www.lenoxsoft.com/products/B
F. Create three separate page actions, one for each URL.
G. Set the page as a priority page in Marketing Cloud Account Engagement.


Question # 83

LenoxSoft wants to create a Marketing Cloud Account Engagement landing page that matches the exact look and feel of their website. Which method would produce the closest results?

A. Use a stock layout provided in Marketing Cloud Account Engagement
B. Use above form and below form content to create the layout
C. Embed the campaign tracking code on their website
D. Import layout using a URL from their website


Question # 84

A user creates and resumes a new automation rule. Which two statements are true about that rule? Choose 2 answers 
 
 

A. The rule will run once and must be re-run for prospects to match again.
B. The rule will continuously look for prospects who match the criteria.
C. The rule will evaluate their entire prospect database for matches.
D. The rule will unmatch prospects that no longer match the criteria.


Question # 85

A mailable prospect is on the recipient list for a list email send. When viewing the prospect's activities, the marketing manager realizes the email was not sent to the prospect. Where should they start to see why the email was not sent to the prospect?
 
 
 

A. Refer to the Marketing Cloud Account Engagement recycle bin to see if the prospect was deleted.
B. Check that the Marketing Cloud Account Engagement prospect has a value for the default field email address'.
C. Refer to the list email send report to see if a suppression list was used.
D. Determine if the prospect has a valid "Assigned User" to send the email from.


Question # 86

What are 3 webinar connectors Marketing Cloud Account Engagement offers? 
 
 

A. WebEx
B. Adobe Connect
C. ReadyTalk
D. GoTo Webinar
E. AnyMeeting


Question # 87

What is the best practice when users leave the company and have assigned prospects?

A. Reassign all prospects in the CRM
B. Review and modify any completion actions, automation rules, drip programs and dynamic lists that reference the user.
C. Delete the user from Marketing Cloud Account Engagement
D. All of the above
E. A & B


Question # 88

How can a visitor convert to a prospect? 
 
 

A. Viewing an embedded form
B. Visiting a tracked website
C. Submitting a form on a landing page
D. Receiving a marketing email


Question # 89

Identify the differences between default and custom roles.   

A.  Default roles are included with Marketing Cloud Account Engagement
B. Custom roles can be edited
C. Default roles can be edited
D. Default roles can be deleted
E. Custom Roles can be created from scratch
F. Custom roles can be created from a default role
G. Default roles are included with Marketing Cloud Account Engagement


Question # 90

When an opportunity is created in Marketing Cloud Account Engagement from the sync with Salesforce, what campaign is set on the opportunity? 
 
 

A. The last campaign of the last contact associated with the opportunity
B. The first campaign of the first contact associated with the opportunity
C. The first campaign of the last contact associated with the opportunity
D. The last campaign of the first contact associated to the opportunity.


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